Heuer Autavia GMT Chronograph 2446C with Faded "Pepsi" Bezel in Steel Case on Leather Strap and Buckle

Founded in 1860 by Edouard Heuer in St-Imier, Switzerland, Heuer stands as one of the most influential names in the history of Swiss watchmaking. From its earliest days, the brand was driven by innovation, precision, and a passion for measuring time with absolute accuracy. Heuer played a pivotal role in shaping modern chronograph technology, introducing groundbreaking developments such as the oscillating pinion—still fundamental to chronograph design today. Heuer’s reputation was built through a series of legendary timepieces that defined entire eras of watchmaking. The Carrera, introduced in 1963, became an icon of motorsport timing with its clean, functional design and exceptional legibility. The Autavia, originally created for automotive and aviation use, earned its status as a rugged professional tool watch favored by racers and pilots alike. The bold, avant-garde Monaco, launched in 1969, made history as one of the first automatic chronographs and remains instantly recognizable for its square case and association with motorsport culture. Other significant models such as the Silverstone, Montreal, and Calculator further demonstrated Heuer’s innovative spirit and willingness to challenge conventional design. Throughout the 20th century, Heuer chronographs were trusted in competitive racing, scientific timing, and professional sport, reinforcing the brand’s reputation for precision under pressure. Today, vintage Heuer watches are among the most sought-after collector pieces in horology—valued for their engineering, distinctive design language, and deep motorsport heritage. The Heuer name endures as a symbol of bold innovation, mechanical excellence, and a relentless pursuit of perfect timing.

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Items that are unworn, unwashed, and in undamaged condition are eligible for return. If possible, please include packing slip inside return package for easy receiving. Returns must be initiated within 14 days of fulfillment. For full terms, please see our policies.

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